Job Description

Social Media Manager

Full-Time, On-Site – Jacksonville, FL

Overview

Our client is seeking a Social Media Manager to lead and grow the online presence for multiple healthcare practice locations. This role is a blend of strategy and hands-on execution —from shaping campaign direction to rolling up your sleeves with day-to-day content creation and engagement.

The ideal candidate is a confident, creative self-starter who thrives in a collaborative environment and brings both big-picture thinking and attention to detail.

Key Responsibilities

Content Creation & Strategy

• Develop, plan, and publish engaging static posts and short-form videos across multiple locations.
• Balance long-term campaign planning with daily posting and storytelling.
• Rotate content types: patient transformations, testimonials, provider features, educational content, and trending formats.
• Maintain consistency with brand voice, visual identity, and compliance standards.

Community Engagement & Reputation Management

• Monitor and respond to comments, reviews, and messages across all platforms.
• Foster authentic conversations while upholding a professional, approachable tone.
• Partner with internal teams to address sensitive feedback or concerns.

Patient Reviews & Testimonials

• Encourage reviews and testimonials by engaging with patients in person.
• Support strategies to increase review volume and quality across Google and social platforms.
• Collaborate with video production to capture impactful patient stories.

Collaboration & Campaign Alignment

• Partner with marketing leadership to align organic content with paid campaigns.
• Track performance, analyze engagement, and optimize posting strategies.
• Shadow patient processes to better understand journeys and create authentic narratives.

Qualifications

• 2+ years of experience in social media management or digital marketing.
• Strong knowledge of Facebook, Instagram, TikTok, and YouTube.
• Excellent communication skills, both written and verbal.
• Ability to manage multiple accounts and priorities with detail and organization.
• Creative thinker who can adapt trends into brand-consistent storytelling.

Preferred

• Experience in healthcare, regulated industries, or professional services.
• Familiarity with SEO, A/B testing, and audience targeting.
• Experience with healthcare software (a plus).
• Certifications in social media strategy (Hootsuite, NISM, etc.).

What We Offer

• Competitive salary based on experience
• 401(k) with employer match
• Health, dental, and vision insurance
• Paid time off
• Monday–Friday daytime schedule (no evenings or weekends)
• A collaborative, mission-driven environment where creativity directly impacts lives

Work Environment

This is a full-time, fully on-site role based in Jacksonville, FL . You’ll work closely with marketing leadership and creative teammates in a fast-paced environment where strategic thinking and hands-on execution go hand in hand.

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